In modern Belgrade, where Serbian tradition meets Western influence, there exists a fragrance that reflects the energy of this city. It is 011 – a perfume named after Belgrade’s area code, a symbol of a modern capital that bridges East and West.
The scent of 011 is like the intertwining streets of the city – full of contrasts, yet perfectly harmonious. It opens with an explosion of saffron, a rich, spicy aroma that evokes oriental passion and vitality, quickly blending into a creamy heart of white floral notes – delicate and sophisticated, like Belgrade’s western-style avenues, with their elegance and luxury. This fragrance is an urban expression – bold yet soulful, free-spirited and refined.
It holds a balance, just like Belgrade itself – inherently unpredictable, but always with an emphasis on elegance. A place where every corner can turn into a radiant oasis, where old and new, East and West, coexist peacefully and leave a mark with every step. 011 breathes urbanity, pulses with the energy of the city, until it becomes an unforgettable trail in your wake.
This perfume is not just a scent. It’s an experience – the energy of Belgrade in its freshest form. If you want to feel the soul of the city in every breath, 011 is the answer.
Main Notes:
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Top Notes: Saffron explosion
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Heart: Creamy tonka, coriander, white flowers
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Base: Amber, cypress, a hint of spicy warmth
Concept: A unisex expression of urban sophistication and elegance, perfect for those who value luxury and contemporary style.
Inspiration: Belgrade as the “Metropolis of Emotion”, blending the city’s purity and luxury with its dynamic, modern rhythm.